sanskruti
Tarini: Exhibition Design
Exhibition Design
2025

Project Brief
Target Audience
Designed the stall and promotional campaign for Tarini, an Indian jewellery brand specializing in traditional gold jewellery, for their participation in the IIJS Exhibition in Mumbai, one of the largest jewellery exhibitions in India. The project included designing the exhibition stall and supporting promotional materials such as a magazine cover, Instagram posts, emailers, and WhatsApp invites. The visuals featured model images showcasing Tarini’s jewellery, using an Indian and culturally rich design language while maintaining the brand’s color palette and identity to create a strong and cohesive presence at the exhibition.
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Jewellery retailers and wholesalers
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Jewellery business owners and buyers
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Local visitors attending the exhibition
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International visitors and participants
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Jewellery industry professionals
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Boutique store owners and resellers
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Media and industry representatives covering the exhibition
Tools





Exhibition Deliverables





My learnings
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Designing for large exhibition stalls.
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Keeping design culturally relevant to the brand.
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Maintaining consistency across multiple promotional materials.
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Understanding the jewellery exhibition audience.